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We are a talent development company, training Business Trainers. Being in charge also calls for some reflection on my own performance.ย What I a good leader for our firm this year?ย Yes โ we grew, a lot! However, there are four aspects that I donโt like about me and that I am currently changing.
- ๐๐ค๐ง๐ ๐๐ฃ๐ ๐ฉ๐ค ๐ฉ๐๐ ๐ฅ๐ค๐๐ฃ๐ฉ ๐ค๐ ๐ฉ๐ค๐ฉ๐๐ก ๐๐ญ๐๐๐.
If you are โthe bossโ, you might take the word literally: bossing yourself around. ..Exploit yourself. Iโm no longer proud of that. (On an unconscious level, I guess I was) Itโs unprofessional. In mid-January our camera continued recording after a shooting session. โฆAnd yesterday I found the file and watched how I actually โsaved the worldโ, working until 3 oโclock into the night. (Screenshot below) A friend said: โGet safe from yourself first man!โ Fortunately, this binge working didnโt happen all too often. โฆmaybe once a week? ๐ - ๐๐ข๐๐๐ง๐๐ฉ๐๐ฃ๐ ๐๐ฃ ๐๐ฃ๐จ๐ฉ๐๐ก๐ก๐ข๐๐ฃ๐ฉ๐จ.
Why didnโt I just fill up a container, put it on a ship, paid a few thousand $ and would have considered it done. No. First, I went to Madeira in the winter of November 2020, โTo check it out thereโ, only to dutifully head back to Germany. Result of my analysis: People great, tax regime, great, talent there, great. Then in 2022 I pretended to be going on a long vacation there and packed half my film studio gear into three suitcases. A friend and entrepreneur asked: โWhat do you plan with all the luggage, vacation?โ Is wasn t vacations.Never again. If I told you what I have paid in added luggage on all these flights in 2021, you wouldnโt believe it. โ - ๐๐๐๐๐๐ช๐ก๐ค๐ช๐จ ๐๐ข๐ค๐ช๐ฃ๐ฉ๐จ ๐จ๐ฅ๐๐ฃ๐ฉ ๐ค๐ฃ ๐ค๐ฃ๐ก๐๐ฃ๐ ๐ข๐๐ง๐ ๐๐ฉ๐๐ฃ๐.
What we have spent on proper online campaigns and top marketing advisors is shameful. Today, we are in the process of changing that. I donโt want to tell the number, but it barely reached a meager five digits. I think a employed manager would be fired for such misalignment of budget. The amounts I had spent on marketing in the pharmaceutical industry (for the smallest projects) is shy of comparison. So, I m apologizing to our non existing shareholders ๐ (We re a small LLC) ๐ธ - ๐พ๐ช๐จ๐ฉ๐ค๐ข๐๐ง ๐ซ๐ค๐๐๐๐จ ๐๐ช๐ฉ ๐ฃ๐ค ๐๐ค๐ข๐ฅ๐๐ฃ๐ฎ ๐ฃ๐๐ข๐จ.
We made sure to ask our participants about their experiences, and our prospect participants really appreciate it. (Example: https://ist.training/startWhatsApp Voice messages on https://ist.training/start) However, we never asked for a logo or whether we may put a company name into our customer list. I will never neglect that again and have it at the top of my list. I hope this is hope for you: We at ist.training are far from perfect. However, what matters is that you love the client, right? (Our English site will be https://ist.training/en)
What did you learn from 2021? ๐ฃ