๐Ÿ…ผ๐Ÿ†ˆ ๐Ÿ…ผ๐Ÿ…ธ๐Ÿ†‚๐Ÿ†ƒ๐Ÿ…ฐ๐Ÿ…บ๐Ÿ…ด๐Ÿ†‚ ๐Ÿ…พ๐Ÿ…ต ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿญ … and what I learned from them.

We are a talent development company, training Business Trainers. Being in charge also calls for some reflection on my own performance. Was I a good leader for our firm this year? Yes – we grew, a lot! However, there are four aspects that I donโ€™t like about me and that I am currently changing.

โ‘  ๐™’๐™ค๐™ง๐™ ๐™ž๐™ฃ๐™œ ๐™ฉ๐™ค ๐™ฉ๐™๐™š ๐™ฅ๐™ค๐™ž๐™ฃ๐™ฉ ๐™ค๐™› ๐™ฉ๐™ค๐™ฉ๐™–๐™ก ๐™š๐™ญ๐™๐™–๐™ช๐™จ๐™ฉ๐™ž๐™ค๐™ฃ. If you are „the boss“, you might take the word literally: bossing yourself around. ..Exploiting yourself. Iโ€™m no longer proud of that. (On an unconscious level, I guess I was) Itโ€™s unprofessional. In Mid-January our camera continued recording after a shooting session. โ€ฆAnd yesterday I found the file and watched how I actually โ€žsaved the worldโ€œ, working until 3 oโ€™clock into the night. (Screenshot below) A friend said: โ€žGet safe from yourself first man!โ€œ Fortunately, this binge working didnโ€™t happen all too often. โ€ฆmaybe once a week? ๐Ÿ˜”

โ‘ก ๐™€๐™ข๐™ž๐™œ๐™ง๐™–๐™ฉ๐™ž๐™ฃ๐™œ ๐™ž๐™ฃ ๐™ž๐™ฃ๐™จ๐™ฉ๐™–๐™ก๐™ก๐™ข๐™š๐™ฃ๐™ฉ๐™จ. Why didnโ€™t I just fill up a container, put it on a ship, paid a few thousand $ and would have considered it done. No. First, I went to Madeira in the winter of November 2020, โ€žTo check it out thereโ€œ, only to dutifully head back to Germany. Result of my analysis: People great, tax regime, great, talent there, great. Then in 2022 I pretended to be going on a long vacation there and packed half my film studio gear into three suitcases. A friend and entrepreneur asked: โ€žWhat do you plan with all the luggage, vacation?โ€œ Is wasn t vacations. Never again. If I told you what I have paid in added luggage on all these flights in 2021, you wouldnโ€™t believe it. โœˆ

โ‘ข ๐™๐™ž๐™™๐™ž๐™˜๐™ช๐™ก๐™ค๐™ช๐™จ ๐™–๐™ข๐™ค๐™ช๐™ฃ๐™ฉ๐™จ ๐™จ๐™ฅ๐™š๐™ฃ๐™ฉ ๐™ค๐™ฃ ๐™ค๐™ฃ๐™ก๐™ž๐™ฃ๐™š ๐™ข๐™–๐™ง๐™ ๐™š๐™ฉ๐™ž๐™ฃ๐™œ. What we have spent on proper online campaigns and top marketing advisors is shameful. Today, we are in the process of changing that. I donโ€™t want to tell the number, but it barely reached a meager five digits. I think a employed manager would be fired for such misalignment of budget. The amounts I had spent on marketing in the pharmaceutical industry (for the smallest projects) is shy of comparison. So, I m apologizing to our non existing shareholders ๐Ÿ˜‰ (We re a small LLC) ๐Ÿ’ธ

 

โ‘ฃย ๐˜พ๐™ช๐™จ๐™ฉ๐™ค๐™ข๐™š๐™ง ๐™ซ๐™ค๐™ž๐™˜๐™š๐™จ ๐™—๐™ช๐™ฉ ๐™ฃ๐™ค ๐™˜๐™ค๐™ข๐™ฅ๐™–๐™ฃ๐™ฎ ๐™ฃ๐™–๐™ข๐™š๐™จ. We made sure to ask our participants about their experiences, and our prospect participants really appreciate it. (Example: WhatsApp Voice messages onย https://ist.training/start) However, we never asked for a logo or whether we may put a company name into our customer list. I will never neglect that again and have it at the top of my list. I hope this is hope for you: We at ist.training are far from perfect. However, what matters is that you love the client, right? (Our English site will beย https://ist.training/en)

What did you learn from 2021? ๐Ÿ“ฃ

 

About The Author

Marius Jost

Marius Jost leitet die Trainerausbildung der Corporate Training Academy (bis 2021 noch Institut fรผr systemisches Training) sowie die Fachgruppe Online-Training des BDVT. Er begann seine berufliche Laufbahn als zunรคchst als IT-Analyst und entwickelte sich zum Lobbying- und PR-Spezialist fรผr die IT-Branche. Er betreute u.a. als Senior-Associate fรผr die Public Affairs Agentur Burson-Marsteller globale Kunden. Zuletzt durfte er als Kommunikationsmanager bei STADA weitere Erfahrungen sammeln. Jost ist Business Coach (DBVC) und hat sein Studium โ€žInternational Business Administrationโ€ in Paris (ABS) und Frankfurt am Main (Goethe) absolviert.